To get customers to buy more items Victoria's Secret gives wholesale prices so instead of a customer purchasing one or two items they will add more. The price for underwear in "Pink" starts from $7.50 each but the special is 5 for $25. This is a good deal for customers, so chances are most people will probably buy five instead of one. Victoria's Secret also does this with scented bodycare; they offer any combination of 8 for $35.
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